More than 200,700 people have come to see David Bowie is at the Groninger Museum. That figure puts the Groningen in second place behind London in the list of cities where the exhibition has appeared and tops visitor numbers in large cities like Berlin, Paris, Melbourne, Toronto, São Paulo and Chicago.
Art lovers and David Bowie fans came from all over the world to see the show. For more than four out of 10, viewing David Bowie is occasioned their first visit to the Groninger Museum, and one in five paid their first visit to the city of Groningen to see the exhibition. Of visitors from the Netherlands, 75 per cent came from outside the province of Groningen. And one in 10 people who saw the show came from abroad, half of them from Germany.